important :
1. its need to memorable.
2. 7 or less words.
3. relate to your brand in a significant way.
what tagline????
A tagline is a slogan which succinctly, memorably, and descriptively sums up a company or product. The art of crafting a tagline is quite complex, and several consulting companies actually specialize in creating taglines for their clients.
http://www.wisegeek.com/what-is-a-tagline.htm
Slogans are crisp and catchy statements that are quick and effective in attracting the audiences. Advertisers have always been making a creative and intelligent use of slogans to promote their products and services. Slogans are short phrases used in advertising campaigns. They are often easy to memorize and are regarded as the most effective means of gaining mass appeal. Take a look at some of the popular commercial slogans.Read more at Buzzle
: http://www.buzzle.com/articles/famous-commercial-slogans.html
Slogans are crisp and catchy statements that are quick and effective in attracting the audiences. Advertisers have always been making a creative and intelligent use of slogans to promote their products and services. Slogans are short phrases used in advertising campaigns. They are often easy to memorize and are regarded as the most effective means of gaining mass appeal. Take a look at some of the popular commercial slogans.Read more at Buzzle
: http://www.buzzle.com/articles/famous-commercial-slogans.html
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